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Marketing & Strategy — Class of 2026

ZUBIN
SHOURIE

I'm a senior at the University of Colorado Boulder, studying marketing at the Leeds School of Business. My focus is on brand strategy, consumer behavior, and the intersection of culture and commerce.

I've worked across real estate marketing, media and publishing, and political communications. I'm drawn to how brands in sports, music, and entertainment build lasting relationships with their audiences. I played tennis and basketball in high school — both nurtured a strong competitive drive that carries into everything I do. Outside of work, I shoot on a Fujifilm X-T5, invest with conviction, and build things with AI tools.

View My Work → Say Hello

Selected Work

SELECTED
WORK

4 Projects
2024 — 2026

Case Study 2025

01 /

BUFFBITES DIGITAL CAMPAIGN

Full-funnel digital strategy for CU Boulder's student food delivery platform. Keyword research, Google Ads optimization, and landing page A/B testing targeting high-intent student segments.

Product Strategy 2026

02 /

BEACH SECURITY: FINDING THE FIXED OBJECT GAP

Opportunity assessment for a standalone beach belonging security product. Consumer research, competitor landscape analysis, and JTBD framework targeting active beachgoers 28–35.

C-ELITE: LUXURY CREATIVITY SUPPLEMENT

Full go-to-market strategy for a hypothetical D2C creativity supplement positioned as a luxury product for high-achieving creative professionals. Pricing, distribution, and brand identity.

SALES PLAYBOOK: SELLING YOURSELF AND SALESFORCE

Dual-product sales playbook applying SPIN methodology to two products — a marketing professional and an enterprise CRM. QVP-driven approach with full objection handling frameworks.

Background

WHO
I
AM

Senior at the University of Colorado Boulder, Leeds School of Business. My focus is brand strategy, consumer behavior, and the intersection of culture and commerce. I've worked across real estate marketing, media, and publishing — and I'm drawn to how brands in sports, music, and entertainment build lasting relationships with their audiences.

Outside of work I shoot on a Fujifilm X-T5, travel with purpose, and build things with AI tools. Currently exploring how autonomous agents can augment creative and strategic work.

Brand Strategy Marketing Analytics Consumer Behavior Advertising & PR Photography AI Tools

Los Angeles, CA Home ✦

Boulder, CO CU Boulder ✦

Barcelona, ES Studied Abroad ✦

Morning Edition · Tuesday, March 31, 2026

THE DAILY
BRIEF

Markets, world news, sports, and culture — aggregated and written every morning. Q1 ends today down 5.3%, the worst quarter in four years. Trump escalates in Iran. SGA drops 47. The Boys final season in eight days.

Markets ✦ World ✦ Sports ✦ Culture ✦ Rabbit Hole ✦

March 2026

Read Today's Brief →

Space Arcade

MISSION
CONTROL

Three games ✦ Retro space aesthetic

⬛

COSMLE

Wordle in space. Five-letter word game with a space vocabulary. Classic two-pass evaluation — guess the mission codename.

Word Game → 02

👨‍🚀

ORBITAL HOP